Big Ears Music Festival
Big Ears Music Festival is based in Knoxville, TN. Each year, Big Ears lets the University of Tennessee, Knoxville design students take on the task of branding the music festival that upcoming year. This music festival is all about experimentation and musicians pushing the traditional boundaries of musical discipline. Musicians travel from all over the world to come and perform in Knoxville, TN. This branding system embodies the experimental nature of the festival that feels unified but also unique. The goal was to showcase movement, vibration, and high energy.
Big Ears Music Festival is based in Knoxville, TN. Each year, Big Ears lets the University of Tennessee, Knoxville design students take on the task of branding the music festival that upcoming year. This music festival is all about experimentation and musicians pushing the traditional boundaries of musical discipline. Musicians travel from all over the world to come and perform in Knoxville, TN. This branding system embodies the experimental nature of the festival that feels unified but also unique. The goal was to showcase movement, vibration, and high energy.
Festival poster with headliners
Festival wristband
Final Logo
Final T-shirt design
Process in conceptualizing a logo
Typography for festival merch
Part of potential brand package
Cut out and glued in a collage style. Process to finding a composition for a Tshirt design
A starting place in my process of finding organic shapes and movement.
Playing with reflections of light
A scan of some of the organic shapes I photogrpahed
Warped typography experiement
Lokel
My senior design thesis project was to find a problem and create a solution – that was it. With that vague prompt, I was instantly drawn to the idea of finding a solution for mid-day nutrition that typically falls as an afterthought in the busy lives of college students. My solution was to design an interactive food service app that bridges the gap between healthy and convenient.
The app was designed to make customizing your meals each week logistically simple to create and retrieve. The best part is that it's all locally sourced. Much of my research consisted of interviewing many local restaurant owners who source their ingredients locally in order to find the best solution.
My senior design thesis project was to find a problem and create a solution – that was it. With that vague prompt, I was instantly drawn to the idea of finding a solution for mid-day nutrition that typically falls as an afterthought in the busy lives of college students. My solution was to design an interactive food service app that bridges the gap between healthy and convenient.
The app was designed to make customizing your meals each week logistically simple to create and retrieve. The best part is that it's all locally sourced. Much of my research consisted of interviewing many local restaurant owners who source their ingredients locally in order to find the best solution.
Keeni
Keeni is a custom swimsuit brand created for a class project in 2019, that believes in giving women the say in how their swimsuit fits them. No more hoping that you fit in the suit, the suit was made to fit you! The brand celebrates every body type. Keeni doesn’t use the traditional sizing system, it’s all based on custom measurements. The logo was designed to represent the mission behind the brand. The E is flipped towards the other E to represent a moment of someone looking in the mirror and seeing their reflection. The E’s create an equal sign, representing that all women of all shapes and sizes are welcome.
Keeni is a custom swimsuit brand created for a class project in 2019, that believes in giving women the say in how their swimsuit fits them. No more hoping that you fit in the suit, the suit was made to fit you! The brand celebrates every body type. Keeni doesn’t use the traditional sizing system, it’s all based on custom measurements. The logo was designed to represent the mission behind the brand. The E is flipped towards the other E to represent a moment of someone looking in the mirror and seeing their reflection. The E’s create an equal sign, representing that all women of all shapes and sizes are welcome.
Internship with The Happy Envelope
The Happy Envelope is an extremely successful Knoxville stationery studio that designs custom
wedding invitations and other life events. They hand-letterpressed all of their invites.
The Happy Envelope is an extremely successful Knoxville stationery studio that designs custom
wedding invitations and other life events. They hand-letterpressed all of their invites.
